Midjourney Prompts: 130+ Best AI Prompts & Prompt Formulas for Stunning Images (2026 Guide)
Master Midjourney with 130+ copy-paste prompts, advanced parameters, style references, and techniques for creating logos, characters, products, landscapes, and more.
What Is Midjourney and Why Prompts Matter
Midjourney is a powerful AI image generator that turns short text prompts into detailed, stylized images for art, branding, products, and social media content. Its latest versions support advanced controls like aspect ratios, style references, and parameters that give creators very fine control over composition and style.
Midjourney works inside Discord: you type a text prompt (and optional parameters), and it returns a grid of images you can upscale or vary. Because the model is highly sensitive to wording, small prompt changes can massively affect color, lighting, realism, and mood. Learning how to structure prompts systematically is the difference between "random cool images" and predictable, brand-ready outputs.
How Midjourney Prompts Work (Core Formula)
Most high-quality Midjourney prompts follow a repeatable structure rather than random words. A simple and reliable formula is:
Subject + Key Details + Style + Setting + Lighting + Camera/Composition + Parameters
Essential Midjourney Parameters (Quick Reference)
Parameters are added at the end of your prompt and control how Midjourney renders the image:
- --ar (aspect ratio): Defines image dimensions, such as --ar 1:1 for square, 16:9 for YouTube thumbnails, or 9:16 for vertical Reels/TikTok.
- --stylize or --s: Controls how strongly Midjourney's default aesthetic is applied; high values give more artistic, stylized results.
- --chaos: Adds randomness; higher chaos generates more unexpected and varied images.
- --quality or --q: Adjusts rendering detail and time; 1 is standard, lower values render faster at lower detail.
- --seed: Sets a starting noise seed so you can reproduce or slightly vary previous results consistently.
- --no: Negative prompt to exclude elements, like --no text, watermark.
- --niji / anime models: Switches to anime-optimized models if you need a more stylized Japanese-inspired look.
Midjourney Logo Prompts
Logos benefit from simplicity, clear shapes, and a strong design direction so they still work at small sizes. Include niche, tone, and audience so Midjourney suggests concepts that feel right for your market.
Example ideas:
- Minimalist line-art logo for a London fintech startup targeting Gen Z investors, clean blue and white palette, flat vector style, modern icon, white background, --ar 1:1 --no text.
- Retro badge logo for an Australian surf café, warm vintage colors, hand-drawn waves and sun, textured but simple, high contrast, --ar 1:1 --no text.
- Geometric logo for a German SaaS analytics platform, abstract shapes forming a graph, cool blues and purples, tech style, negative space, --ar 1:1 --no text.
- Elegant monogram logo for a Paris fashion boutique, gold on black, luxury, minimal flourishes, centered layout, vector, --ar 1:1 --no text.
Midjourney Character & Portrait Prompts
Character prompts are perfect for story IPs, mascot concepts, VTubers, and social media personas. You get better results when you specify face shape, outfit, personality, and camera style.
Example ideas:
- Confident female tech founder in her early 30s from New York, smart casual outfit, subtle makeup, standing in a modern office, realistic portrait photography, soft window light, shallow depth of field, --ar 3:4.
- Anime-style esports character from Berlin, neon streetwear, bold purple and cyan palette, dynamic pose, cyberpunk city background, glowing signs, --ar 9:16 --niji.
- Cozy bookish character from London, oversized sweater, round glasses, warm café interior, painterly illustration style, soft vignette, --ar 3:4.
- Fantasy knight from medieval France, detailed armor with fleur-de-lis accents, stormy sky, dramatic rim lighting, cinematic concept art style, --ar 16:9.
Advanced Midjourney Prompt Techniques
Once the basics feel comfortable, there are several advanced techniques that give you more control over style and consistency:
- Style references (--sref): You can attach one or more style reference images so Midjourney mimics their aesthetic.
- Image weight (--iw): When combining text prompts with reference images, image weight controls how strongly Midjourney follows the image versus the text description.
- Negative prompts and exclusions: Using --no carefully helps avoid clutter or unwanted artifacts, especially in backgrounds and product shots.
- Chaos and weirdness: Adjusting --chaos and experimental options can push images toward unusual or experimental looks for concept exploration.