AI Research Tools
Get more out of Perplexity AI and Perplexity Deep Research with structured prompts for market intelligence, fact-checking, company research, academic literature, and current events. Each template is copy-paste ready.
Perplexity's Deep Research mode performs multi-step autonomous research: it breaks your question into sub-queries, searches across dozens of sources, reads the content, and synthesises a detailed cited report. Unlike standard AI chat, every claim is linked to a source you can verify.
Perplexity prompt best practices
The prompts below are optimised for Perplexity Pro's Deep Research mode but work equally well with standard Perplexity queries, ChatGPT with browsing enabled, or other AI tools with web access.
Prompts for competitive landscape mapping, market sizing, and trend analysis.
Give me a comprehensive overview of the [industry] market in [year]. Include: 1. Current market size (global and key regional markets) with sources 2. Growth rate (CAGR) over the past 3-5 years and projected growth 3. The 5-6 major players and their approximate market share 4. The 3 most important trends reshaping this industry right now 5. The biggest threats or disruptions on the horizon 6. Key regulatory developments affecting this market Cite your sources for key data points.
Research the competitive landscape for [company name] in [market/category]. I need to understand: - Who are their top 5 competitors and how do they differentiate? - What do customers typically say about each option? (reviews, forums, social) - Where is [company name] strong vs. where do competitors have an edge? - Are there any emerging challengers I should be aware of? - What are the recent strategic moves (funding, acquisitions, product launches) in this space? Format as a structured comparison with sources.
Find the latest data on [specific metric or trend] in [industry]. I need: - The most recent statistics available with publication dates - How this metric has changed over the past 2-3 years - Differences by geography, segment, or demographic if available - Expert forecasts or projections where available - Credibility assessment: are these figures from primary research or secondary aggregation?
Research the funding and investment landscape for [sector] startups in the past 12 months. Cover: - Total VC/PE funding volume and deal count vs. prior year - The 10 largest funding rounds and what stage/type - Which investors are most active in this space - Key themes investors are backing (what problems are getting funded) - Any notable exits, IPOs, or acquisitions - Sentiment: is investment increasing, declining, or stable?
Use Perplexity's web access to verify claims and find authoritative sources.
I need to fact-check this claim: "[paste claim]" Please: 1. Determine if this claim is accurate, partially accurate, misleading, or false 2. Cite the primary sources that support or contradict it 3. Note any important context or nuance that the original claim omits 4. If the claim has changed over time (e.g., a statistic that has been updated), note the current figure 5. Rate confidence: how certain are you about this verdict and why?
Find the most credible, up-to-date statistics on [topic]. I want: - The most widely cited figures from primary or government sources - Publication dates for each statistic - Any significant variation in figures between sources and why they might differ - Whether any of these figures are contested or disputed by researchers - The most reputable organisations tracking this data that I should bookmark
Verify these three claims about [topic] and give me a confidence score for each: Claim 1: [paste] Claim 2: [paste] Claim 3: [paste] For each claim: True / Partially True / Misleading / False / Unverifiable — with evidence and sources.
What is the current consensus among experts and researchers on [controversial or evolving topic]? Find: - The mainstream view backed by the strongest evidence - Significant minority views held by credible researchers - Recent papers, studies, or reports that have shifted thinking in this area - Key open questions still being debated - Red flags: claims that sound credible but are widely disputed in the field
Deep dives on companies, executives, products, and business models.
Research [company name] thoroughly for me. I need: 1. Business model: how exactly do they make money? 2. Recent financial performance (revenue, growth rate, profitability if public) 3. Key leadership team and their backgrounds 4. Recent news: major announcements, product launches, controversies in the past 6 months 5. Customer sentiment: what do customers and employees say about them? 6. Strategic direction: what problems are they solving and where are they investing? Cite sources with dates.
Find everything publicly available about [executive name] at [company]. Include: - Professional background and career history - Recent public statements, interviews, or conference appearances - Any published writing, essays, or thought leadership - What their leadership approach or management philosophy is known to be - Their track record: key decisions or results associated with their tenure Only use publicly available information.
Compare [Company A] and [Company B] across these dimensions: 1. Business model and revenue streams 2. Target customer and market positioning 3. Product strengths and weaknesses (based on customer reviews and expert analysis) 4. Financial health (funding, revenue, profitability where available) 5. Team and culture (Glassdoor, press coverage, LinkedIn signals) 6. Recent strategic moves Conclude with: which company is better positioned for the next 2-3 years and why?
Research [product/service] to help me make a purchase or adoption decision. I need: - What it actually does vs. what the marketing claims - Independent reviews and real user feedback (not manufacturer testimonials) - Common complaints and deal-breakers users report - How it compares to the top 2 alternatives on price, features, and reliability - Any red flags: known issues, lawsuits, or controversies - Best use case: who is this genuinely best for?
Literature reviews, research summaries, and scientific fact-checking.
Summarise the current state of research on [scientific or academic topic]. I need: 1. The consensus view based on the strongest available evidence 2. Key landmark studies that established this consensus (with authors and years) 3. Recent developments or emerging research that may be shifting understanding 4. Open questions or methodological debates among researchers 5. Practical implications: what does this mean for practitioners or the public? 6. Credibility level: is this a well-established field or are findings preliminary?
Find peer-reviewed research on [specific hypothesis or claim]. I want: - The most rigorous studies addressing this question (meta-analyses preferred) - Sample sizes, methodologies, and key limitations of top studies - Effect sizes where available, not just statistical significance - Any replication failures or contradictory findings - What the overall evidence level is (strong / moderate / weak / conflicting)
What are the leading academic institutions and researchers working on [research area]? Find: - The top 5-10 research groups or labs globally - Key researchers and their most cited recent work - Major journals publishing in this area - Conferences where cutting-edge work in this field is presented - Any preprints or working papers suggesting where the field is heading next
I'm writing a [paper / report / article] on [topic]. Help me identify the most important recent sources. Find: - Highly cited papers from the past 3 years on this topic - Key books or reports from established authorities - Important datasets or government reports - Any significant controversies in the literature I should address - Gaps in existing research that my work could address
In-depth coverage of ongoing stories, policy changes, and breaking developments.
Give me a comprehensive briefing on [news topic or ongoing situation]. I need: 1. What happened — the core facts in chronological order 2. The key stakeholders and their positions/interests 3. What is disputed vs. what is established fact 4. Historical context: why did this happen and what led to it? 5. Current status: where does this stand right now? 6. What to watch: likely developments or decision points in the coming weeks Use multiple sources, especially primary sources. Note the date of information.
Track the legislative or regulatory developments around [policy area] in [country/region]. Cover: - Current law or regulation status - Proposed changes and their current stage in the legislative process - Key arguments for and against - Who are the main advocates and opponents? - Timeline: when are key decisions or votes expected? - Business impact: what would change for companies operating in this space?
Research public opinion and sentiment around [topic] based on available polling and social data. Find: - Recent polls with sample sizes and methodology - How opinion has shifted over time - Differences by demographic (age, geography, political affiliation where relevant) - What factors researchers identify as driving opinion - Social media sentiment if available from credible analysis Flag the quality of sources — distinguish between rigorous polling and vague 'surveys'.
I need a timeline of major developments in [ongoing situation or story] over the past [X months]. For each major event: - Date - What happened - Why it mattered - Source End with a current status summary and what the most important unresolved questions are.